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10. EDITION
17.–18. FEBRUAR 2026 • MESSE BERLIN

Mainition GmbH & Co. KG

Kommunikation & Engagement
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Vortragstitel

Breaking Boundaries Between Marketing and Sales with AI-Driven Customer Activation

Vortragsbeschreibung

Discover how AI-powered sales agents are transforming customer reactivation. This session highlights real-world results from pilot use cases, showing how personalized, LLM-supported email outreach dramatically outperforms newsletters or mass mails.

Attendees will learn how individual customer reactivation enables:

  • 20x higher reactivation rates compared to newsletters
  • 3,0% engagement from clients inactive for over 2 years
  • 0.8% customer reactivation through new purchases by a simple 1-step campaign.