Metyis
Marktplätze, Multichannel & Omnichannel
Diesen Vorschlag teilen
Vortragstitel
Navigating omnichannel optimization
Vortragsbeschreibung
How to create a seamless customer experience across all digital and physical touchpoints.
- The presentation will describe a framework for unifying digital and physical channels to drive business growth.
- Purchasing funnel. The presentation will highlight the funnel communalities and differences between channels and where there is room for synergy and integration.
- Measurement for success. The presentation will define KPI to monitor, from CLTV, to operational efficiency and overall revenues
- Walk thru of strategies and technologies needed to integrate various channels to improve efficiency and customer engagement.