Metapic AB
Vortragstitel
Creator-Powered Commerce: Shaping the Future of Brand Trust & Performance in a Post-Attention Economy
Vortragsbeschreibung
In an era where consumers are overwhelmed with content, algorithms, and ads, brands face a growing challenge: how to break through the noise and build authentic trust — while also driving measurable performance. Join the CEO of Metapic as we explore the evolving role of creators and affiliate influencers in reshaping e-commerce strategies.
In this session, you will learn:
From Attention to Action: How brands can move beyond vanity metrics and screen time toward real conversion, loyalty, and community value.
Creator Ecosystems at Scale: Best practices for recruiting, managing and leveraging creators across multiple markets — balancing local authenticity with global reach.
Transparency & Trust as Currency: Why tracking, attribution, and fair creator compensation aren’t just ethical necessities — they are competitive differentiators.
Future Trends & Technologies: What emergent tools (e.g. AI-assisted content creation, performance data integrations, new platforms) mean for brands and creators in the coming 3-5 years.
Expect strategic case studies, hands-on insights for scaling creator campaigns efficiently, and a forward-looking vision for how e-commerce can thrive when creators and brands truly partner.