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Vortragstitel
The Future of Digital Customer Communication: Why RCS Changes Everything
Vortragsbeschreibung
Imagine SMS, but smarter. Verified, interactive, rich-media messaging, all within the native messaging app your customers already use. No downloads, no logins. Just powerful communication, right where attention lives.
Most businesses still rely on traditional SMS. But the game has changed - SMS has been upgraded. Now you can supercharge your messaging with SMS 2.0 (also called RCS) You can turn one-way messages into interactive conversations. Think images, videos, carousels, and buttons that drive action instantly: purchases, bookings, or service requests. This isn’t just a new channel – it’s a new standard, backed by Google and carriers worldwide. Early adopters are seeing up to 70% higher conversions compared to SMS. And the best part? You don’t need to be a global brand to start.
During this session, we will show how to:
- Upgrade existing SMS flows into next-gen experiences
- Personalize customer journeys in real-time
- Measure results and optimize in ways SMS never allowed
If you're curious about the future of mobile engagement – this is your invitation to get ahead.