Kleinanzeigen.de GmbH

How do you turn branded content into genuine brand love? This session moves beyond theory and delivers a practical blueprint, based on the strategy behind the successful "Kleinanzeigen WG" YouTube channel.

You will discover the proven power of a strategy focused on three core pillars: long-form content, credible creator collaborations, and a strategically planned brand channel. Learn how this approach allows your most authentic, human stories to build a loyal community, create deep connections, and deliver genuine relevance and measurable success for years to come.